Find the Right MacBook for You
© UnsplashApple MacBook Models
In contrast to other manufacturers, Apple has always only had a relatively small selection of different laptop series in its programme. These are suitable for different usage scenarios and each offer their own advantages and disadvantages. In this section, you will learn everything you need to know about the different MacBook series and which one is right for you.
Apple MacBook Air
The MacBook Air is Apple's most popular laptop series and has a long history behind it. With the Apple M1 processor, however, a lot has changed – both for users and developers. Users only need to open their device and can get on with their everyday work, while developers still need to adapt their software so that it runs optimally with the new M chips. There are two versions of the MacBook Air that are almost identical. But we'll help you to keep track of the models.
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MacBook Air with 13 and 15-inch Screen Diagonals: Differences Reduced to a Minimum
In contrast to the MacBook Pro, where all contemporary variants are sold with M3 chips, you can still choose between M2 and M3 chips for the MacBook Air. The bottom line is that there are three different models to choose from, starting with either 256 GB or 512 GB SSD memory. Theoretically, however, all models can be upgraded to up to two TB SSD - but what are the differences?
Initially, the slightly older M2 chip can only be selected for one of the two 13-inch models. The variant with the 15-inch Retina display can only be purchased with an M3 chip with 10 GPU cores. The only difference between the models is the size of the memory, which you can choose individually. Otherwise, they all have a Full HD webcam, Touch ID, MagSafe 3, two Thunderbolt 4 ports, the Force Touch trackpad, and come in four different colourways.
Apple MacBook Air: Proven Retina Display
Otherwise, the MacBook Air retains the razor-sharp Retina display, which has a resolution of 2560 x 1,664 or 2,880 x 1,865 pixels, respectively. That's not only enough pixels to display two Word documents side by side and still be able to read them easily, but all other presentations are also fun on the True Tone display, be it photos, films or websites. Compared to the MacBook Pro, the screen doesn't reach peak values in terms of brightness, but it still does a good job outdoors.
Apple MacBook Air: fanless and silent
The MacBook Air is not only lightweight, it is also completely fanless. This means that no sound can be heard even under high load, which will certainly amaze not only you but also everyone around you. The only disadvantage: When the CPU is heavily utilised, the chip may have to clock down in order not to overheat. This is sometimes so aggressive that a M2-chip can lose its performance superiority over the M1 chip. The Touch ID sensor, which you will find at the top right of the keyboard, will also make a positive contribution to your everyday life. The new M processors also give Apple every opportunity to optimise the hardware to the maximum. This results in incredible battery life - Apple claims up to 20 hours of endurance for the MacBook Air.
Apple MacBook Pro
The Apple MacBook Pro is aimed at professional end users and, like the MacBook Air, is available in two different sizes. Apple's M3 chips are used in both the 14-inch and 16-inch models, although they differ in their core counts and memory bandwidths. Thanks to the ability to actively cool the chips in the Pro models, temperature-related throttling should not be a problem here. We explain the differences between the MacBook Pro models and which features are exclusive to this product series.
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Apple MacBook Pro: Made to Work
The MacBook Pro has a generally brighter display. People who work a lot on the move or outdoors or who need to see colour differences down to the smallest detail will be happy about this. The illuminated Magic Keyboard helps you find the right letters even in the pitch dark. What's more, the MacBook Pro models can be configured with more RAM and SSD storage than any other.
MacBook Pro with 14-inch display
The MacBook Pro series not only stands out from the MacBook Air models in terms of display size: Even the MacBook Pro with a 14-inch screen diagonal includes the M3 chip as baseline equipment. This has at least 8 CPU and 10 GPU cores. This model can be configured with a maximum of an M3 Max chip with a 16-core CPU and 40-core GPU. A minimum of 8 GB RAM and 512 GB SSD storage are also on board. However, you can configure up to 128 GB RAM and 8 TB SSD storage. Like all Pro models, the 14-inch MacBook Pro has Apple's display cut-out, which houses the webcam. The Liquid Retina display has a resolution of 3,024 x 1,964 pixels and features True Tone technology. With the 14-inch screen, you can keep going for up to 18 hours without a power socket. Compared to the MacBook Air, it has a greater variety of connection options, which should be an advantage for professional use: MagSafe 3 for charging, two Thunderbolt 4 ports, an SDXC card reader, a headphone socket and an HDMI port are all part of the repertoire.
MacBook Pro with 16-inch screen
The best mobile computer Apple currently sells is undoubtedly the MacBook Pro with a 16-inch Retina display. You will probably choose this laptop if the smaller models are simply not enough for you. This size is particularly popular with creative people who want to edit pictures or films on the go. Not only because the Retina display with 3,456 x 2,234 is the one with the most pixels. The M3 chips with the most CPU and GPU cores can also deliver the highest performance. Apple combines this with up to 128 GB of RAM, which naturally pushes the price up considerably. Finally, the SSD configuration with up to eight TB makes it clear that Apple wants to cover all possible requirements.
The Apple Story
When Steve Jobs founded Apple with two friends in a garage in 1976, no one could have imagined how important this company would be in a few decades' time. Although Steve Jobs had to give up his position as CEO in the meantime, the Californian company was almost bought up by IBM or Oracle in the 1990s and Jobs finally died of cancer in October 2011, Apple is in an excellent position today under the leadership of current CEO Tim Cook. Of course, this is primarily due to the smartphone business, but also to a certain extent to the successful MacBook series.
In addition, Apple not only coined the term personal digital assistant, but also developed several completely new product types or improved them so much that they became indispensable on the market. Just think of the first iPhone from 2007, or the first iPad, which transformed tablets from digital picture frames into the universally usable all-rounders we know today. Apple has now more or less completely pushed Android tablets off the market with its product line.
With over 160,000 employees and an annual turnover of almost 400 billion USD, Apple is now one of the most important companies in the world. With a market capitalisation of over 2 trillion USD, Apple is also one of the most valuable companies in the world.
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